Wednesday 4 April 2012

Teaser trailer Research

After completing a short evaluation of my magazine cover, I have now decided to do some research into Teaser Trailers for my main task. Firstly, I decided to log onto the popular web 2.0 site, youtube, and fine some teaser trailer videos.





The first Teaser trailer that I viewed was the trailer for the film "Twilight breaking dawn part 2".
It was only 50 seconds long and mainly used movie footage. It opens with a slide about who made - "Summit entertainment" and then proceeds with an establishing shot of a snowy mountain and a forest. Then there is a series of quick edited clips with lots of close-ups that sometimes fade to black. The background music helps create the tension within the teaser trailer as it sounds almost like a heart beat - that builds up to the final crash! Near the end of the clip the title of the movie is shown. There is then a short piece of footage of the main female actress before the date "November 16" appears on the screen - there is also three links to the film, one via twitter (the #tag symbol), one via facebook and one via the films official website. 

The second Teaser Trailer that I viewed for research was the teaser trailer of one of my favourite films - the inbetweeners. This teaser trailer is 1:06 minutes long and conventionally opens with a slide showing the producers of the movie ( bwark productions etc). Throughout the teaser trailer the music is used to suggest that all of the actors are drunk as it is very hazy, the shots are also sometimes blurred to further suggest this. There are a variety of different shots as the main four male character walk down a crowded high street in the center of a very popular holiday destination. There is also a part of the teaser trailer where time is sped up to show all the different situations that the four boys find themselves in throughout the movie. There is quite a lot of panning in the teaser trailer and this is mainly used (in my opinion) to show the wider picture - all of the things that a simultaneously happening in this street full of clubs and bars. There are a lot of vibrant colours and neon lights are also captured within the footage to reinforce the 'club scenario' that the boys are entering. Finally, the movie logo appears on a black screen whilst the character Jay says a famous line from the movie whilst the words "Summer 2011" appear on the page.

The third teaser trailer that I have analysed was the teaser trailer for the movie "The dark knight rises " - a movie that is due to be released in the summer of 2012. This teaser trailer is 1:36 minutes long and begin (as all the others have) with a slide showing the producers of the movie which in this caseare "Warner Bros pictures". As the teaser trailer begins, there is a voice over along with mood music whilst on screen there are the words " every hero has a journey" and then "Every journey has an end". The music builds until the teaser trailer shows a short clip of one of the main characters in a hospital where a sad minor violin piece begins to play which links nicely to the sadness shown in the actors face. There is then a scene where the whole world seems to be falling to pieces as the glass of many high rise builds shatters - symbolising the evil forces at work (I would imagine). The teaser trailer ends with closing credits and the words "Summer 2012".

The fourth and final teaser trailer that I watched was the teaser trailer for the movie "The devil inside". It is only 38 seconds long and consists of a text transcript that is shown on a black screen. The text begins by explaining to the viewer that this is an "actual 911 call made from the home of Maria Rossi on October 30th 1989". The coversation begins between Maria Rossi and the call operator as a voice over and ends when Maria Rossi puts the phone down after admitting that she had killed three people. In my opinion the overall lack of information an footage makes your want to know more about the movie as there is nothing( except the fact that a murder has been commited) that is given away. The movie title or anyway of finding anything about the film is not even given.

After briefly researching teaser trailers, I have now found out that there are certain conventions that most teaser trailers adopt - such as showing the name of the company who produced the movie before the teaser trailer really begins etc.













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